Truckers Get Help from Billboard

By on August 10, 2010
RoadKing Mag

Maybe the message that four-wheelers need to learn how to drive around trucks is starting to seep in. Here’s a billboard and truck wrap campaign that vividly makes the case against tailgating.

The 3D billboard is part of a campaign Amélie developed for the Colorado State Patrol ’s Ticketing Aggressive Cars and Trucks (TACT) initiative to reduce accidents and fatalities due to aggressive driving. The campaign targets cars and passenger vehicles as well as truckers themselves and helps drivers consider their driving behavior and educate them on the dangers of aggressive driving around trucks.

Amélie 3D Billboard Campaign for Colorado State Patrol

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