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- How driver Paul Sedlak finds motivation to reach his fitness goals
- I Love Trucking: More than a job, driving is a way of life
- Big Rig Books: Driver delivers books to underprivileged kids
- Driver Chris Jackson captures moments of beauty on the road
- Trucking Couple: Why June & David got hitched
- Owner-operator Fritz Elmhorst puts his competitiveness to good use
- Driver David Boyer: Sharing the road responsibly
- World’s Toughest Trucker contestant: “I’m the modern cowboy”
- Easy Being Green: Sustainability by CNG-fueled truck
Having a Blast
The Bordentown, N.J. Petro crew believes their customers are so nice they honor them with Customer Appreciation Days. The crew always looks for new ways to make these events fun. For this summer’s celebration, store general manager Rosario Chiarella found inspiration right at the roller grill.
“We put together a hot dog eating contest for drivers, and it was really a lot of fun,” says Chiarella. “The winner walked away with an iPod Nano and a very full stomach.”
While everyone at the Bordentown Petro enjoys the customer events, the attempt to keep drivers smiling goes on year-round.
“We treat drivers better than they’re treated at home. If not, they would just stay home,” says Doug Smith, Iron Skillet general manager and a former trucker himself. “I know what drivers expect because I was one.”
If drivers don’t happen to roll in on Customer Appreciation Day, there are still plenty of activities to keep them entertained at the Bordentown Petro. The most popular is the full basketball court surrounded by picnic tables. Whether they hit the enclosed court for a friendly game or just sit by and watch the players, customers always have a great time.
Food, glorious food
A chef is now stationed at the all-new buffet at the Iron Skillet every evening. Drivers can still find their favorite buffet dishes, but now also have the option to ask the chef to concoct personalized pasta dishes or stir-fry made to order from a wide choice of fresh ingredients.
Some diners may be able to resist the desserts on the buffet or from the menu, but temptation still awaits. At the Iron Skillet register, customers will find hand-dipped Breyer’s ice cream available. A scoop, milkshake or sundae treat often leave drivers with a kid-like grin, and that’s the perfect end to any Bordentown Petro visit.